Brand tools and guidelines

Established in 1987, the American Foundation for Suicide Prevention (AFSP) is a voluntary health organization that gives those affected by suicide a nationwide community empowered by research, education and advocacy to take action against this leading cause of death.

This page is intended to provide assets and guidance for staff, volunteers, and fundraisers who intend to further promote the work of AFSP while maintaining our brand consistency. For questions contact branding@afsp.org.